Nicole here. Creative by nature. Strategic by design. I tell stories that resonate, plan events that matter, and build marketing campaigns backed by data (and a little magic).
Over the years, I’ve been fortunate to work with incredible people.
Here’s what they’ve shared about our time together.
“Nicole was a lifesaver during the launch of a new independent hotel in East Nashville—handling email marketing, social media content, and client comms like a pro. She even helped bring our rooftop bar opening to life, all while navigating very involved owners with patience and professionalism. I could always count on her work to be on time, high quality, and a smart use of hours. Would happily work with her again any day.”
“I had the pleasure of working with Nicole on marketing three distinct hotels within a single Knoxville complex. From the outset, I was struck by her ability to navigate the nuances of multiple properties—each with its own voice, goals, and audience—with clarity and confidence. Nicole quickly became the go-to for everything from on-property programming and website updates to social media content approvals, email campaigns, and guest-facing collateral. She's one of those rare professionals who does it all—and does it well. Her collaborative mindset, strategic thinking, and can-do spirit make her an invaluable partner to internal teams, guests, and partners alike. I can’t recommend her highly enough.”
“Infectious enthusiasm. This has been my experience every time I have had the pleasure to work with Nicole. She is wonderfully creative and incredibly knowledgeable with the mechanics and complexities of marketing. With Nicole, you can lean into her understanding of current marketing trends and the language of today's consumer. She often knew more of what I was looking to achieve in messaging than I did because of her total awareness of trends. This understanding also helped her effectively navigate me through my own chaos of ideas to a place of clear goals and direction for marketing projects. Nicole is a superb listener, reliable and professional and an absolute delight to know and work with. She is a 15 out of 10 recommend :)”
“Working with Nicole has been such an insightful, inspiring experience. I am continually impressed by Nicole's determination and her willingness to try new things when it comes to her work in social media, marketing and paid media, positioning her as a creative thinker who will always find the most successful approach. Her positive energy is so inspiring, and she's always willing to answer questions and find solutions as a team. Creatively and analytically, Nicole is always committed to doing her best work, and when you work with Nicole, there's always something new to learn!”
“Nicole is wonderful to work with. During our time together at PM Hotel Group, Nicole and I partnered on paid and social media strategies for three shared, full-service hotels. Each hotel was in a different market, with different needs. She effortlessly adjusted her communication style to each hotel team, offered relevant recommendations to improve online visibility and return on spend. Nicole was highly successful at capturing everyone's attention, and kept them engaged with her creative social marketing plans. She was efficient, her follow-ups and follow-throughs were always timely and we all looked forward to our calls with her. I cannot recommend Nicole enough and would be thrilled to work with her again!”
“I had the privilege of working with Nicole during her tenure at PM Hotel Group, and it was evident from the start that she was a standout professional as her career quickly advanced from the property level to a regional role managing a diverse portfolio of Hilton, Marriott and independent hotels.
Nicole's enthusiasm and creativity have consistently impressed me. She has an exceptional ability to think outside the box, generating innovative solutions and approaches to challenges to the benefit of the entire team.
Throughout our collaboration, Nicole consistently brought a contagious energy and passion to her projects. Her enthusiasm was not only evident in her work but also in her interactions with the team and property management. She has a natural ability to inspire those around her and foster a positive, collaborative atmosphere, a testament to her strong leadership skills.
In addition to her creativity and enthusiasm, Nicole is also a highly reliable and dedicated team player. She approaches every task with a strong work ethic and a determination to exceed expectations, always going above and beyond to ensure the success of the marketing team and the properties under her span of control.
I am confident that Nicole will continue to excel and make significant contributions wherever her career may take her. Any company would be fortunate to have Nicole on their team.”
“The event I worked on with Nicole was really challenging for my organization. It was the first time we had done an event of this kind, it was very visible, and the stakes were high. Nicole played a crucial role in helping us think through and organize the complicated process of getting all our guests registered plus many, many additional special requests. Way more than we expected. No matter what I asked of Nicole, she figured out a way to make it happen quickly and with a smile. I changed plans on her a number of times and always felt confident that would be able to go with the flow. She is incredible at her job, and a joy to work with!”
“Nicole is an incredible hospitality professional, who is well-versed in operations and sales. She is a true pleasure to work with. She brings new ideas, a positive attitude, and motivation for miles. Given the opportunity, I would work with her again and again in any capacity.”